Our Story
OUR STORY
IT ALL STARTS WITH HANAN DASHTI: A well-known celebrity in the Kuwaiti beauty industry, she started as a makeup artist in 2002 and immediately gained prominence. After successfully establishing herself in the Kuwaiti market with the opening of her first beauty salon in 2005 and her trademark cosmetics line in 2007, Hanan Dashti quickly extended her business throughout the Gulf Cooperation Council and other regions of the Middle East. The Hanan Dashti trademark is now officially registered in a number of countries around the Middle East, Europe, and the rest of the world.
Our philosophy: Inner Beauty is your job. We do the rest.
Product Advances:
In the last 2 years, we have released more than 30 new
beauty products for high quality and affordable skin, face
and hair beauty products.
Product Trend:
Survey results have proven that 4 out of 10 people
on average in Kuwait use Hanan Dashti cosmetic
products daily.
Specialties:
Beauty - Fashion - Perfume – Cosmetics
Products Category: Make-up - Skin Care – Hair – Accessories.
About the brand:
Since 2005, when our company was established by Hanan Dashti, the first professional makeup artist in
Kuwait, we've been committed to providing all of our customers' beauty-related needs in a single, convenient
location so that they can save time and money while still enjoying the benefits of a positive, uplifting shopping
experience. A breakthrough idea in the 2000s beauty business, Hanan Dashti was the first local retailer to
include a full-service salon and spa inside a bustling retail shop. The Hanan Dashti family is pleased to
announce that in 2019 they have reorganized the firm and realigned the brand's purpose to put the client first.
This place we call Hanan Dashti is really a haven for aesthetics now. A spot where one's inner beauty is praised.
A beauty mecca stocked to the brim with the latest products for hair, beauty, nails, and more, with helpful staff
on hand to answer any questions. More than just a beauty salon and retail outlet, we also provide a wide
range of services. We are a home away from home, and everyone who enters is welcomed like a member of
our family. Like in a real home, we hope you'll always feel welcome, appreciated, understood, and indulged
cooperating with us.
Target market:
- By Age (college-educated women mostly who are between the ages of 20
and 35)
- By Economic Segment (Mid to low)
- By Location (Hawally, Salmiya, Jabriya, Riqqha, Mangaf, Fahahil, Jahra, Mahbola)
